I can only export 30 seconds to YouTube?

Why can I only export 30 seconds to YouTube? 

HitFilm Express will run in demo mode until you activate it using the account your serial code is registered to. To activate your software, you can use the Activation Helper that appears when the software launches, or from within HitFilm, open File > Options (PC) or HitFilm > Preferences (Mac). Click the Activation tab to access the activation system. When the activation helper appears, click Activate & Unlock, then enter your login details to complete the process.

You always have control over your activations through your account: http://hitfilm.com/account/software

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